Most business owners, marketers, and other individuals are looking for ways to gain more followers on social media sites like Instagram. This article will discuss the most important recent methods for boost Instagram followers, including unique protocols and tools designed specifically for this purpose. Read on to find out more about these techniques and tools.
10 ways to increase Instagram followers
Unlock the potential of these ten tried-and-true strategies to increase your Instagram following and create a lively community on your profile. By using these tactics, you’ll see a noticeable rise in the number of followers you have on Instagram and be able to connect with a more diverse and active user base.
1. Optimize your Instagram account
Before you get down to learning how to gain followers on Instagram, one of the most important steps is to fully optimize your account. Think of your brand’s Instagram bio as the “home page” of your account.
How will users be able to identify an account as belonging to your brand if it lacks a bio, photo captions, a correct username, or a profile photo? Though it might seem clear, your Instagram bio and photo serve as the cornerstones of your brand identification. As your only means of sending Instagram users to your website is through the link in your bio, it is imperative that you optimize your account.
2. Maintain a consistent content calendar
Posting material at random times on Instagram is the worst thing you can do if you want to gain followers. You don’t want to forget that people followed you in the first place if you were fortunate enough to have them do so.
Maintain a consistent posting schedule to counter this. To prevent spam, brands usually shouldn’t publish more than a few times a day, but maintain consistency in your posting schedule. Try posting several times a day to grow your network on Instagram, where 200 million users log in everyday.
3. Schedule Instagram posts in advance
Posting at the right moments can increase the amount of exposure your posts receive by improving the overall amount of engagement they receive, even though the Instagram algorithm has changed to show users more stuff they enjoy.
Scheduling Instagram content is now one of the many things your brand can do with Sprout Social to boost visibility. We can assist your brand with scheduling content in a simple and efficient manner with our cutting edge technologies.
4. Get brand partners and advocates to spread your content
When you’re learning how to get more Instagram followers, it’s important to know the value of your audience. The more followers you have (naturally), the more interested buyers and customers you will have.
The best way to get customers to follow you is to get in front of them and be present. It is crucial to be present on your Instagram as well as on others. Try to nurture user-generated content to get your brand in customers’ feeds. You can also run Instagram contests to get your brand noticed
To a larger audience. These types of campaigns build social proof by showing that your fans are invested enough to repost your content or create their own UGC.
5. Avoid fake followers on Instagram
There is a big difference between an Instagram account that has fake followers and a legitimate one. It may seem tempting to buy Instagram followers, but the backlash outweighs the advantages of organic follower growth.
Fake Instagram followers tend to:
- Fraud of new followers: If users land on an inactive Instagram feed with tens of thousands of followers, it will reduce the credibility of the account. Don’t trick people into following you. Build trust and long-term relationships for better engagement.
- You have no ROI: It may seem easier to buy followers, but the bot you gained or new unpaid followers won’t buy anything. People follow brands on Instagram for a reason – they like what you post or your company in general. These are actual spenders and bring monetary value to your business.
- Create little or no engagement: If you have 10,000 fake followers, how many will comment, like and share your content? Most likely, these bot or fake accounts will be scrubbed by Instagram, deleted, and make your posts look like engagement graveyards.
Real people have the ability to share, like, comment and interact with your Instagram posts. Additionally, these users enjoy when there is someone on the other side who responds.
6. Show your Instagram everywhere
How will people find your account unless you promote your Instagram? Make sure to list your Instagram account with your website and other social networks.
Increasing awareness and visibility is one of the finest strategies to make discoveries. Indicate where people may find you on Instagram if you’re serious about growing your audience. To encourage social shares on all of your networks and to let people know where to reach you on Instagram, you may include social media buttons on your blog and website.
7. Share content your followers want
Although this is easier said than done, it’s smart to know what content your followers want to see. You’ll quickly find on Instagram that some content performs better than others. This is why testing is important.
Whether it’s filters, captions, content types, or posting times, the smallest details can make a big difference. Keep your ear to the ground with new Instagram trends so you know you’re posting popular content.
8. Start the conversation
One of the best ways to make users aware of your Instagram is through conversation. According to the 2020 Sprout Social Index, consumers want to engage with visual content first such as photos (68%) and video (50%), followed by 30% who want to engage with text posts. Instagram is best suited to this audience profile, combining eye-catching visuals with captions that can be just as engaging when you master your Instagram caption writing skills.
People continue to use social media as their contact point for brands, whether it’s for casual questions and chat, serious customer care inquiries, or praise for their favorite brands and products. And for your business, you need to be supportive and connected on Instagram.
9. Find hashtags that convert
Using hashtags is one of the most tried-and-true strategies to gain Instagram followers. Hashtags have been a vital resource for discovery and a means of increasing our social media presence for years. Hashtags are a great way for marketers to grow their following and create a sense of community.
Start by searching for hashtags that don’t have a lot of posts. This notion is demonstrated by Social Media Examiner, who explains that there are over 184 million photographs linked to the hashtag #love. It’s not simple to get your Instagram material to stand out among the thousands of other images and videos.
10. Make your Instagram followers happy
Last but not least, when you make your Instagram followers happy, you see the payoff in audience growth. We’ve given you plenty of tips for brainstorming and scheduling content, so put them into practice in a way that feels true to your brand voice. In other words, avoid coming across as needy, sales-driven, or robotic.
For many accounts, this means posting posts that are legitimately designed to bring smiles to followers and build customer relationships. Don’t forget to provide content to your followers as if they were friends in your personal feed: this could include posting memes, inspiring content, or just re-sharing interesting photos or artwork (all properly credited, of course) that can give your followers a little mental pick-me-up during the day.
there are a number of practical methods for increasing your Instagram following that can provide noticeable outcomes. But it’s crucial to tackle this project with sincerity, reliability, and commitment. A effective follower growth strategy must include interacting with your target audience, producing high-quality material, using pertinent hashtags, working with influencers, and taking advantage of Instagram’s many capabilities. You may gradually and naturally grow your Instagram following by combining these strategies and customizing them to your audience and distinct brand, even though no method can promise immediate success.